Nikon COOLPIX W100


See the App Store for the latest information on camera firmware compatible with the iOS version of the SnapBridge app.


Features List

13.2 Megapixels
Waterproof 10m
Shockproof 1.8m

Take family portraits to a whole new level of fun, with the easy-to-use COOLPIX W100. It’s waterproof to a depth of 10m1, shockproof to a drop of 1.8m2, cold-resistant down to -10°3 and dustproof4 – so you can take it almost anywhere to capture your family’s unforgettable moments. Plus, with SnapBridge, you can stay connected and instantly share your memories with friends and loved ones – no matter where you are.

Life's moments at your fingertips

Share your best shots with SnapBridge, a new feature that automatically downloads your images to your smart device – via a constant Bluetooth Low Energy (BLE) connection. BLE maintains constant connection with minimal power, so you can continue shooting and sharing without draining your batteries too quickly. SnapBridge also allows your smart device to access your camera, even when the camera is switched off. It automatically archives your pictures onto Nikon Image Space5, too.

SnapBridge is now available for download on Google Play™ for Android™. For iOS, SnapBridge will be available for download from the summer of 2016 on the App Store®.


Incredible imagery made simple

Photograph stunning images of your loved ones from any distance, thanks to the 13.2-megapixel CMOS sensor with 3x optical zoom6 and 6x Dynamic Fine Zoom7. Whether it’s your kids playing in water or your friends frollocking on the beach, you can capture spontaneous moments with the COOLPIX W100’s Target Finding autofocus. That’s because, it automatically focuses on your subject – anywhere in the frame. The COOLPIX W100 also features a continuous shot-combining technology, which helps produce clear shots – in any lighting conditions.

Nikon COOLPIX W100 autofocus

Built to last

Even if it gets wet, left out in the cold or dropped on its side, the COOLPIX W100 keeps on going. Take it on a dive up to 10m1 underwater, drop it from 1.8m2, brave the cold down to -10°3 or bring it with you to the sand dunes4. You’ll be able to capture all of your family’s exciting activities without worry.

Nikon COOLPIX W100

Life in high definition

From your child’s first steps and giggling uncontrollably to their first swim in the deep blue, you can instantly record slices of life in Full HD 1080/30p – all with the simple touch of a button. Plus, the Vibration Reduction (VR) function for shooting videos allows you to achieve sharp and clear footage on demand. Once you’re done recording, simply share the love and laughter with everyone by connecting the COOLPIX W100 to an HDTV – via an HDMI micro connector.

Nikon COOLPIX W100 high definition

Let your photography reflect the world

Get creative with the COOLPIX W100. There’s a wide selection of different effects and modes – such as Add Cartoon Effects, Stamp, Add Makeup, Add Light Trails and macro mode – allowing you to create photos that stand out from the pack.

Nikon COOLPIX W100 - waterproof

Designed for everyone

With its rounded shape and user-friendly buttons, the COOLPIX W100 is made for everyone – regardless of age. Thanks to a 230k-dot, 2.7-inch TFT LCD monitor and an all-new welcome screen that changes depending on the time of day, reviewing your images is a breeze. And if you’re worried about accidentally deleting precious photographs, simply activate the Image Lock feature. It also weighs only 177g with battery and SD card, making the lightweight and compact COOLPIX W100 perfect for any photographer.

Nikon COOLPIX W100 LCD monitor

1 Waterproof: a depth of 10m / 33ft [JIS/IEC protection class 8 equivalent (IPX8: shooting enabled for 60 min underwater at a depth of 10m / 33ft)].

2 Shockproof: resists a drop of 1.8m / 5.9ft (Passed the NIKON drop testing condition, which is compliant with MIL-STD 810F Method 516.5- Shock).

3 Cold resistance: down to approx. -10°C (14°F).

4 Dustproof: JIS/IEC protection class 6 (IP6X) equivalent.

5 Register for your Nikon ID to receive unlimited online storage for thumbnail pictures at a resolution of 1920×1080 on NIKON IMAGE SPACE, for free.

6 Approximately 30mm – 90mm equivalent in 35mm format.

7 Approximately 180mm equivalent in 35mm format. Magnification of Dynamic Fine Zoom is calculated from the maximum wide-angle position of optical zoom.

Tech Specs

Type Compact digital camera
Effective pixels 13.2 million

(Image processing may reduce the number of effective pixels.)

Image sensor 1/3.1-in. type CMOS

Total pixels: approx. 14.17 million

Lens NIKKOR lens with 3 x optical zoom and 6x dynamic fine zoom
Focal length 4.1 – 12.3 mm (angle of view equivalent to that of 30-90 mm lens in 35mm [135] format)

Maximum aperture f/ 3.3 – 5.9
Construction 6 elements in 5 groups
Digital zoom magnification Up to 4x (angle of view equivalent to that of approx. 360 mm lens in 35mm [135] format)

Vibration reduction Electronic VR (movies)

Motion blur reduction Electronic VR (still images)

Autofocus system Target finding AF incorporated (in Auto mode)

Focus range [W]: Approx. 5 cm (2 in.) to infinity

[T]: Approx. 50 cm (1 ft 8 in.) to infinity

Approx. 5cm (2in.) (wide-angle position) to infinity

(All distances measured from center of front surface of the protective glass)

Focus-area selection Center, face detection, target finding AF

Monitor size 6.7 cm ( 2.7 -in.) diagonal

Monitor resolution Approx. 230 k-dot, 6.7 cm/2.7 in
Frame coverage (shooting mode) Approx. 96% horizontal and vertical (compared to actual picture)

Frame coverage (playback mode) Approx. 100% horizontal and vertical (compared to actual picture)

Media SD ,  SDHC ,  SDXC

Internal memory (approx. 25 MB)

Picture Play (editing functions) Make-up, Photo albums, Fisheye effect, Toy camera, Soften pictures, Starbursts, Diorama effect, Change colors, Highlight colors, Decorate (while recording/during playback), Stamp, Cartoon effects

Welcome Screen Randomly displayed characters (32 types) and screen background images according to how often the camera is used or how many images have been taken.
・Screen background changes to night or day depending on the time of the day used.
・Rare screens (total of 10)
・Super rare screens (total of 2)

Slide Show 64 characters in total

Light Trails Multiple Exposure Lighten (still images)

File system DCF and Exif 2.3 compliant

File formats Still images: JPEG
Voice messages: WAV
Movies: MOV (Video: H.264/MPEG-4 AVC, Audio: PCM stereo)

Image size (pixels) 13 megapixels [4160 x 3120]
4 megapixels [2272 x 1704]
2 megapixels [1600 x 1200]
ISO sensitivity (Standard output sensitivity) ISO 125 – 1600

Metering method Matrix, center-weighted (digital zoom less than 2x), spot (digital zoom 2x or more)

Exposure modes Programmed auto exposure and exposure compensation (-2.0 – +2.0 EV in steps of 1 EV)

Shutter type Mechanical and CMOS electronic shutter

Shutter speed 1/2000 – 1 s

4 s (Choose a style is set to Photograph fireworks)

Self-timer 10 s, smile timer

Type Electronically-controlled ND filter (-2 AV) selection

Range 2 steps (f/3.3 and f/6.6 [W])

Built-in flash Yes

Range (approx.) (ISO sensitivity: Auto) [W]: 0.3-3.1 m (1-10 ft)
[T]: 0.6-1.7 m (2 ft-5 ft 6 in.)

Control TTL auto flash with monitor preflashes

USB connector Micro-USB connector,  Hi-Speed USB

Do not use any USB cable other than the UC-E21 for Micro-USB connector.
Supports Direct Print (PictBridge)

Connectivity Wi-Fi/BT/NFC

HDMI output connector HDMI micro connector (Type D)

Waterproof JIS/IEC protection class 8 (IPX8) equivalent (under our testing conditions)
Capacity to shoot pictures underwater up to a depth of 10 m (33 ft)

Dustproof JIS/IEC protection class 6 (IP6X) equivalent (under our testing conditions)

Shockproof Cleared our testing conditions *1 compliant with MIL-STD 810F Method 516.5-Shock (resists a drop from 1.8m (5.9 ft)

Supported languages for camera menus Arabic, Bengali, Bulgarian, Chinese (Simplified and Traditional), Czech, Danish, Dutch, English, Finnish, French, German, Greek, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, Marathi, Norwegian, Persian, Polish, Portuguese (European and Brazilian), Romanian, Russian, Serbian, Spanish, Swedish, Tamil, Telugu, Thai, Turkish, Ukrainian, Vietnamese

Power source One Rechargeable Li-ion Battery EN-EL19 (included)
AC Adapter EH-62G (available separately)

Charging time Approx. 1 h 40 min (when using Charging AC Adapter EH-71P and when no charge remains)

Battery life of still shooting Approx. 220 shots when using EN-EL19 *2

Battery life of movies (actual battery life for recording) Approx. 1 h 30 min when using EN-EL19 *3

Tripod socket 1/4 (ISO 1222)

Dimensions (WxHxD) Approx. 109.5 x 67.0 x 38.0 mm

(excluding projections)

Weight Approx. 177 g ( 6.3 oz ) (including battery and memory card)

Temperature -10°C – +40°C (14°F-104°F) (for land use), 0°C-40°C (32°F-104°F) (for underwater use)

Humidity 85% or less (no condensation)

Supplied Accessories Rechargeable Li-ion Battery EN-EL19, Charging AC Adapter EH-73P *4, USB Cable UC-E21, Camera Strap *5, Brush
note Unless otherwise stated, all figures assume a fully-charged battery and an ambient temperature of 23 ±3°C (73.4 ±5.4°F) as specified by the Camera and Imaging Products Association (CIPA). *1 Dropped from a height of 1.5 m (5 ft) onto a surface of 5 cm (2 in.) thick plywood (changes in appearance, such as paint peeling off and deformation of the drop shock portion and waterproof performance are not subject to the test). These tests do not guarantee that the camera will be free from damage or trouble under all conditions.
*2 Battery life may vary depending on conditions of use, such as the interval between shots or the length of time that menus and images are displayed.
*3 Individual movie files cannot exceed 4 GB in size or 29 minutes in length. Recording may end before this limit is reached if camera temperature becomes elevated.
*4 A plug adapter is included if the camera was purchased in a country or region that requires a plug adapter. The shape of the plug adapter varies with the country or region of purchase.
*5 Do not swing the camera by the strap. The camera could strike objects or people causing injury and damage to the camera.
*6 The brush is used for cleaning the waterproof packing.Specifications are subject to change without any notice or obligation on the part of the manufacturer.

Product Images

Nikon COOLPIX W100 white
Nikon COOLPIX W100 white
Nikon COOLPIX W100 white
Nikon COOLPIX W100 white
Nikon COOLPIX W100 white
Nikon COOLPIX W100 blue
Nikon COOLPIX W100 blue
Nikon COOLPIX W100 blue
Nikon COOLPIX W100 blue
Nikon COOLPIX W100 blue
Nikon COOLPIX W100 blue
Nikon COOLPIX W100 pink
Nikon COOLPIX W100 pink
Nikon COOLPIX W100 pink
Nikon COOLPIX W100 pink
Nikon COOLPIX W100 pink
Nikon COOLPIX W100 pink

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The COOLPIX W100 will be available in stores soon from Nikon Australia Authorised Dealers with a 2 Year Manufacturer Warranty.